4Site is proud to announce the newest addition to our team, Riché Zamor. A digital “jack-of-all-trades,” he has extensive experience in content strategy, email marketing, search, digital media, and website development. He brings to 4Site a particular passion for using social media technology and operant conditioning to change people’s perception and behavior. At 4Site, he’ll be helping our clients with:
- Integrated Online Marketing Strategy,
- Social Business Design,
- Technology Planning and Management, and
- Web and Social Media Analytics
Riché also brings a wealth of community organizing experience to our team, and regularly shares his insights at forums held by organizations such as NTEN, New Organizing Institute, Institute for Policy Studies, and the Massachusetts Democratic Party. His writings on digital activism have been featured in DigiDay, ePolitics.com, IdealWare, and other technology and digital marketing blogs. He is also an active member of Social Media Club DC and Ad Club DC; a founder of HTML5 Boston and Social Business DC; and an active member of the Drupal community.
In previous jobs, Riché has developed social business and social media marketing strategies for Bank of America, Cigna HealthCare, the Jane Goodall Institute, USAID, Mozilla Foundation, Senator Mark Begich, and Congressman Mike Capuano, just to name a few.
He holds a bachelor’s degree in Community Planning with a minor in Community Media and Technology from the University of Massachusetts – Boston, and certificates in SEO from SEMPO and Digital Field Production from Boston Neighborhood Network.