He’s back again and he’s ready to look at how the #4CastPodcast has come thus far. Zach Brooks, Digital Campaign Manager at Netcentric Campaigns, helps us understand important measures in analyzing, evaluating, and improving a podcast.
We talk to Luke Probasco, Director of Marketing/Drupal General Manager at Townsend Security, about keeping your Drupal site safe. And on his first solo turn as host, Bryan sits down with Chanaka Perera, director of technical services at LCG, to chat about agile development.
With nearly a decade of experience working for various non-profits, from Emily’s List to the Environmental Working Group, Colleen Hutchings joins us to share the hard lessons learned when it comes to developing your own Email Strategy and building out capacity in your digital team.
Michael Cervino the Chief of Client Development at Frakture, formerly with Beaconfire, breaks down the need for data integration and data management. Michael share how Frakture gets around API limitation to help break down data silos. Learn how Frakture’s bot automation can save your staff time shuttling data and cobbling together reports, so they can spend it on what really matters.
Michael also shares what it’s like leaving the security of working for a larger company and moving to a tech start up. And he, discovering his own personal politics, has helped shape his career path and ultimately lead him to focusing on working with progressive organization.
Drew Schneider, the founder of a popular DC community blog called Petworth News, joins the 4Cast to share what it takes to build a digital community. Drawing parallels to the work that non-profits do online every day, we look at how Drew was able to get more than 1,175 organic likes on Facebook in only a few short months. He shares why he was slow to move his blog’s main focus off Facebook and onto a separate blog, and how he utilizes multiple social media platforms to engage with his audience. With a background in communications, Drew estimates he spends 20+ hours a week running Petworth News. If your organization’s social media strategy is a part-time endeavor or you’re looking for strategies on how to connect with your audience, listen to this podcast to learn how a little sweat equity can go a long way in building out a digital presence.
With more than 15 years as a creative marketing executive who creates and executes digital marketing strategies, Anne shares how she helps her clients work through the big picture questions. Covering how company culture affects an organizations ability to change, what really drives technology decisions, and the role of a consultant when their client can’t see the writing on the wall. Join us on this podcast as we dive in deep to learn what great non-profits and associations do to keep their organizations relevant and able to adapt to an increasingly competitive environment.
Join us behind the curtain as we learn the storied history of CharityEngine and what makes their all-in-one platform and customer first onboarding unique in a space flooded with non-profit CRM’s. On this epsiode Hossein Noshirvani, President of CharityEngine and Shawn Rahmani, their SQL Database Developer share insight on what makes a good client, how to tell if your organization is ready to take technology seriously, and how to get invited to their weekly office BBQ.
Special Thanks to CharityEngine for becoming our first beverage sponsor. If your CRM is driving you to drink, give CharityEngine a call.
Riche helps break down what User Testing is and how your organization can benefit from using Data to help drive decision making.
Frank Gomez the Principle and Founder of Ginkgo Street Labs and creator of CiviCRM’s Volunteer Extension joins us this week. Frank explores organizational use cases for CiviCRM and why it might be the most flexible tool for gaining intelligence to feed into your Marketing Plan. And how to tell if Civi is right tool for integrating with or replacing your Drupal, WordPress, or Joomla Website.
For this episode, Colin Delaney stopped by to talk Audience Segmentation and we walked away feeling like a pro with @epolitics on this weeks #4CastPodcast. He also dropped some quick tips for Facebook Ad Buys.